SEO (Search Engine Optimisation) - The Vitamin Supplement for your Web Presence


Having come across a responsive website earlier this week which was stylish, had great images perfect for their target market and extremely appealing, it raised the question; why was it all the way down on page 8 of Google?

It was responsive, so why did it not appear much higher? It hadn't launched recently and therefore still populating. Something was amiss.

The simple answer is SEO. The company was not running a Search Engine Optimisation programme on the website. With intangibles such as this it is tricky for business owners to understand the power SEO has as a tool to generate leads and revenue.

It is tricky for business owners to understand the power SEO has as a tool to generate leads and revenue.

You could say that SEO is like a vitamin supplement. You take a supplement to feel better, it takes a number of weeks to feel the benefits, but just give it time. Finally you begin to feel healthier and continue to take it for a little longer, then stop. Well you feel great, so why bother continuing? A few months later you're back to square one. All your perseverance and patience has been for nothing and you need to start the process again.

This is like the journey you may go through with SEO. You begin a program, it takes a little while to take shape, but slowly but surely you are climbing the Google ladder. Page 3, 2 and finally, page one! You’re there! You know position one gets 43% of hits. Let's stick at it for one more month.

Remember, SEO is a vitamin supplement for your website. Like you, it will perform so much better than without it.

Now you think, let's stop the SEO for a while, as we are where we want to be. Okay, back up, think vitamin supplement. Competitors running an SEO programme will take your top spot before you have realised, and certainly before you have re-instigated your SEO programme in time.

Remember, SEO is a vitamin supplement for your website. Like you, it will perform so much better than without it.

We don't provide supplements, but we do offer great SEO programmes. To improve your web presence and get your website obtaining better results call us on 01403 753141.

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